Dwell-time dynamic serving
Proposed 6-second impression spots for moving crowds and 30-second-plus stories for stationary queues.
Signature activation · Title sponsors & rights holders
The Dominance.
Own the atmosphere. Own the moment.
A coordinated perimeter takeover, virtual market presence and reserved goal moments. The manifesto proposes this suite as the starting point for a Tier 1 pilot fixture.
ICP GLOBAL · Signature suiteThe Dominance
Your activation
Make it yours.
- Full perimeter takeover
- Global virtual exclusivity
- Goal and trigger moment ownership
Sentient PerimeterVirtual Geo-MosaicMoment-Based Derivatives
Scope is proposed, not a booking. Rights, privacy, hardware, approvals and commercial terms are agreed before a pilot.
Your brief
The Dominance signature suite Dimensions: I, II, IV Scope: Full perimeter takeover; Global virtual exclusivity; Goal and trigger moment ownership Markets: To be agreed Goal: To be discussed Pilot, rights, approvals and commercial terms to be agreed.
From idea to evidence
A clear path to your pilot.
- 01Agree the audience, rights and success measures
- 02Connect systems and prepare approved creative
- 03Validate category, regional and integration gates
- 04Run the agreed fixture and reconcile delivery
Pilot findings establish the baseline for rollout. No unverified savings or performance guarantee is included.
The commercial canvas
One moment. Five possibilities.
Proposed capabilities · deployment subject to validation
Dimension IAt the stadium
Sector-specific relevance
Approved ticketing signals can inform neutral or away-supporter creative by section, while respecting partner agreements.
Ambient reaction syncing
Screen colour and motion can follow crowd sound and music tempo for a coordinated atmosphere.
Connections, permissions & validation
LED controllers, LiDAR or crowd sensors, approved ticketing APIs and audio feeds. Any demographic or biometric processing requires a lawful basis, privacy assessment and appropriate consent; aggregate signals are preferred.