Dimension I
Sentient Perimeter
Screens that respond to the rhythm of the venue.
ICP GLOBAL · Infinite Canvas Protocol
The Protocol.
One live moment.
Five connected dimensions.
From the perimeter to the phone in your hand. A shared framework for venues, brands, broadcasters, creators and the people who bring every match to life.
ICP GLOBAL
The five dimensions
Different canvases.
The same living moment.
Dimension II · 3 capability pathways
The same match, with a local voice in every market.
Supporters watch the same match in different places. Broadcast content can reflect the world around them.
Go deeper
A complete view of every dimension.
Dimension II
Virtual Geo-Mosaic
The same match, with a local voice in every market.
Dimension III
BMO-001 Vertical
A parallel production made for the phone, not a cropped TV feed.
Dimension IV
Moment-Based Derivatives
Reserve your place in the moment everyone remembers.
Dimension V
Phygital Immersion
A crowd that becomes part of the story.
Five dimensions · one connected world
Follow the feeling.
ICP GLOBAL / DIMENSION II
ICP GLOBAL02
One game. A more local connection.
Around the world02 / 05
Supporters watch the same match in different places. Broadcast content can reflect the world around them.
01 / Regional stories
Relevant to where you watch.
Territory-specific creative is designed to give brands a local voice within the shared match experience.
The matchday journeyFrom anticipation.
To lasting connection.
To lasting connection.
Teams prepare regional creative and check market requirements.
A shared sporting moment with room for local relevance.
Explore this experienceAn interactive explanation of ICP’s proposed capabilities. Images are illustrative; no live venue, broadcast or fan systems are connected here.
A shared way of working
Confidence comes from clarity.
Discover
Agree the experience that matters.
- Audience and purpose
- Venue and channel scope
- A shared point of contact
Responsibilities made clear.
Your team
Share the audience, venue context and objectives; identify who owns rights and review decisions.
Our delivery conversation
Bring the proposed scope, dependencies and next review questions together with your team.
Specialist and provider review
Assess feasibility, permissions and support requirements before any live configuration.
Care built into the conversation.
Rights and approval
Creative, territory and capture permissions need review by the responsible parties.
Privacy and participation
Consent, accessibility and data minimisation belong in the scope from the start.
Resilience and evidence
Fallback plans and reporting methods require agreement and real provider testing.
Scope and service commitments are agreed privately after assessment. Images are not evidence of a deployed service.
Combine dimensions into a signature suite.
The DominanceDimensions I · II · IV · Own the atmosphere. Own the moment.The NativeDimensions III · V · Meet fans in their world.The GlobalCitizenDimensions II · A global fixture. Your local audience.Explore delivery pathwaysYour next dimension
Let’s build what comes next.
For venues. For brands. For the people who see beyond the boundary.
Start a conversation